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NEW MEXICO STATE UNIVERSITY
HUMAN RESOURCES SERVICES
POSITION CLASSIFICATION DESCRIPTION

Position Classification Title: Communications Specialist,Sr
Position Classification Code: J2042
Job Family: External Affairs
Pay Level: 08
Exempt Status: Exempt
This description is intended to describe the general nature of the work being performed. It is not intended to be a complete list of specific duties of any particular position. Duties, responsibilities and bargaining unit eligibility may vary based on the specific tasks assigned to the position.
Purpose of Classification:
Provides professional leadership and project management support in the planning, development, and coordination of both internal and external communications, news projects and marketing projects, programs, and events of key significance to the advancement of the overall goals and objectives of a strategic and integrated component of the University. Participates in establishment and design and oversees implementation of communications projects and events, to include comprehensive writing projects, presentation and speech development, community events, and related activities.
Standard Duties:
Provides professional assistance and support to Administration in the planning, design, development, and management of strategic, at times sensitive, communication projects and initiatives. Performs in-depth research and analysis on specific issues as assigned; develops and prepares comprehensive communications and/or reports based on analysis and interpretation of issues. Writes, edits, and reviews news materials and public relations materials for Administration and senior management, to include fact sheets, articles, news materials, and speeches; oversees production and publication news materials and public relations materials and other related communications. Participates in strategic planning, and manages and coordinates the development, implementation, and completion of special projects related to internal and/or external communications and/or public relations initiatives. Plans and coordinates special events such as open houses, community events, meetings, and/or tours. Oversees the development and maintenance of comprehensive contact databases for Administration and senior staff. Collaborates in the development and dissemination of broadly based strategic communication designed to inform the public of such issues as the University's programs, accomplishments, and/or points of view on specified issues. Coordinates public outreach programs as appropriate to the position; designs and develops presentations for Administration and senior staff. Develops and manages project and event budgets as appropriate. Supervises personnel which typically includes recommendations for hiring, firing, performance evaluation, training, work allocation, and problem resolution. Performs miscellaneous job-related duties as assigned.
Knowledge, Skills and Abilities:
Knowledge of research principles, methods, and resources. Knowledge of project management principles, practices, techniques, and tools. Knowledge of communication principles, media, and public relations techniques. Knowledge of media production and publishing principles and processes. Knowledge of journalism principles and processes.
Strong interpersonal and communication skills and the ability to work effectively with a wide range of constituencies in a diverse community. Records maintenance skills. Skill in organizing resources and establishing priorities. Skills in the use of database management, word processing, spreadsheet, and/or presentation software.
Ability to communicate effectively, both orally and in writing. Ability to use independent judgment and to manage and impart confidential information. Ability to evaluate and edit the content, structure, and format of a range of written material. Ability to plan, develop, and coordinate multiple projects and events.
Minimum Qualifications:
   Education- Bachelor's degree in a related field.
   Experience- Three (3) years of experience directly related to the standard duties as outlined.
   Equivalency- None
   Certifications/License-
   Departmental Requirements-
   Special Requirements-