Position Classification Title: Ag Marketing Specialist,Assc
Position Classification Code: U4077
Job Family: NMDA
Pay Level: 07
Exempt Status: Exempt
This description is intended to describe the general nature of the work being performed. It is not intended to be a complete list of specific duties of any particular position. Duties, responsibilities and bargaining unit eligibility may vary based on the specific tasks assigned to the position.
Purpose of Classification:
Functions as member of a diverse interdisciplinary team participating in the economic development, market analysis, and trend assessment of agriculture in subject areas related to specialty crops, the cattle industry, underserved farmers and ranchers, the grain industry, and development of value added processing applications in regard to the specialized market considerations for each component.
Standard Duties:
Assist in identifying and analyzing current and future market trends, state and federal regulations, crop projections, quality attributes, pricing strategies, new market development and market share as it relates to the economic development of the specialty crop, value added processing and farming and ranching sectors of agriculture in the state. Assist in the development and implementation of marketing strategies, both domestically and internationally for these sectors through trade shows, consumer education, and innovative market entry initiatives to increase market share and presence. Provide support in the global economic development of the agricultural industry. Represent the New Mexico Department of Agriculture at relevant economic development meetings, seminars, and industry driven conferences. Perform other duties and services as may be necessary to fulfill the purposes of the Agricultural Market Development Act of 1979 as it relates to domestic and international marketing.
Knowledge, Skills and Abilities:
General knowledge of the agricultural industry. General knowledge of economic development, market research, and statistical analysis. Familiarity with local, state, federal laws and regulations related to agriculture, value added processing, and specialty crops.
This position is involved in the organization and planning of one or more programs, providing information, or taking action concerning specialized marketing operations pertaining to a broad field of marketing.
develop and maintain effective working relationships; maintain accurate and orderly records; use independent judgment and initiative; organize and direct activities.
Minimum Qualifications:
   Education- Bachelor's degree in a related field.
   Experience- No experience required.
   Equivalency- None
   Departmental Requirements-
   Special Requirements-